February 23, 2018
You may not have wads of cash to spend on marketing in the early stages of your startup, but that doesn’t mean that there aren’t effective ways to get your brand out there.
1. Use the three big local listing services
Registering your business with Google Places allows it to be found more easily on Google searches and it shows up on Google Maps.
2. Embrace social media
Social media isn’t just a tool to gain exposure—it has now become a necessary time investment for every business to make.
3. Start a blog
A blog not only helps your company get its name out through followers, but is a way to connect with your consumers more directly.
4. Put up multimedia on YouTube and Flickr
YouTube provides a free way to distribute creative promotional videos, but in order to succeed you must put up content that people want to view and are relevant to your business.